Automated buyer profiling control based on human privacy attitudes
نویسندگان
چکیده
منابع مشابه
Automated buyer profiling control based on human privacy attitudes
In e-commerce applications, vendors can construct detailed profiles about customers’ preferences, which is known as buyer profiling. These profiles can then be used by vendors in order to perform practices such as price discrimination, poor judgment, etc. The use of pseudonyms and, specially, changing pseudonyms from time to time are known to minimise profiling, minimising the capacity of vendo...
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Advent of Internet has resulted in e-commerce replacing traditional selling of digital products (such as songs, videos,movies, software, books, documents, images, etc.) through shops. This mode of sale can bring the product price down as infrastructure cost in setting up shops and retail chain is reduced. On downside, however, this may increase problem of piracy as digital data can be easily co...
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ژورنال
عنوان ژورنال: Electronic Commerce Research and Applications
سال: 2013
ISSN: 1567-4223
DOI: 10.1016/j.elerap.2013.05.001